How a renovation contractor closed $100K+ in under a month
For remodelers and renovation contractors doing $500K+ a year in Canada and the US. Watch the full breakdown below. No email needed.
See if we can do the same in your area.
What your ad spend could buy
Drag the sliders to see how many qualified in-home estimates your budget could turn into — and what that means in closed work.
Estimates assume about $150 in ad spend per qualified in-home estimate. Real numbers depend on your area and the work you take.
See if we can do the same in your area.
How it worked, step by step
- 1
The owner on camera
A simple video ad with the contractor talking straight to homeowners in his area. No actors, no fancy production.
- 2
A form that takes seconds
Interested homeowners fill out a short form without leaving the app. Name, number, and what they want done.
- 3
A call back and a screen
Every lead gets a phone call. We ask about the project, the budget, and the timeline, and we only move the serious ones forward.
- 4
An in-home estimate with a real buyer
The contractor only shows up for homeowners who have a real project and are ready to talk numbers.
The Estimate Block, fully guaranteed
You pay for qualified in-home estimates, not for leads, clicks, or promises.
Qualified in-home estimates in 30 days
You get a set number of estimates with homeowners who fit the work you take.
Guaranteed
For every estimate we don't deliver in 30 days, you choose: your money back for that estimate, or it carries into next month.
We start with the quotes you already sent
In week one, before a dollar goes to ads, we go back through your old unsold quotes and work to revive them.
Month to month
No long-term contract. Stay because it works.
You own everything
Ads run in your own account. You pay the ad platform directly and keep all the data.
This is for you if
- ✓You run a remodeling or renovation company
- ✓You do $500K or more a year
- ✓Your average project is $15K or more
- ✓You can take on more jobs right now
This is not for you if
- ✕You are just starting out
- ✕You mainly do small repairs or handyman work
- ✕You want the cheapest leads possible
- ✕You can't get to an in-home estimate within a few days
Who you'll be talking to
I'm Shaun, founder of Essence Media. We do one thing: put qualified in-home estimates on the calendars of renovation contractors across Canada and the US. When you book a call, you talk to me.
Frequently asked
What counts as a qualified estimate?+
A homeowner in your service area, with a project that fits the work you take and your minimum job size, who has booked a time for you to come to the house.
What if you don't deliver?+
For every estimate we don't deliver in 30 days, you choose your money back for that estimate or you carry it into next month.
Who pays for the ads?+
You do, directly to the ad platform, in your own account. You own the account and everything in it.
Am I locked into a contract?+
No. It's month to month.
I've been burned by an agency before. Why is this different?+
Most agencies charge a fee whether or not anything happens. Here you pay for estimates, and any estimate we miss is refunded or carried over.
How fast does it start?+
Week one, we work the quotes you've already sent and never closed. Ads go live after that.
Book your call
Pick a time below. We'll look at your area and tell you straight whether this will work for you.